Jurnalul National, the best-selling everyday quality in Romania and a 20-year-old publication, has become a very popular and popular brand over the years, known for its relationship with its readers and Romanian values . Due to organic growth and notable performance, it was necessary for the brand to relate in a different, professional way to B2B audiences. Intact Media Group’s leadership has called for the creation of corporate communications materials to better communicate the essence of the brand and membership of the media group. Seed Consultants* has been called to create branding applications for corporate communications and to define communication rules for interacting with B2B audiences. The design team from Seed Consultants* has created a unitary visual system built on a set of well-defined rules that reflect the values and personality of the Jurnalul National brand.
*The name under which our branding agency operated between 2007 and 2015 was Seed Consultants. We are proud of our roots.